Callie Lopez's profile

Retail E-Blast Project

Project Statement: 
The objective of this project is to design and develop an e-blast marketing piece for a clothing retailer, focusing on a Doorbuster coupon promotion. This project aims to create an engaging and visually appealing email campaign with a Valentine's Day theme, utilizing a color palette of red, white, pink, and blue. The email design incorporates candy hearts as interactive buttons and feature imagery of jeans and happy girls. The project effectively communicates the "Buy 1 Get 1 Free on all denim" Valentine's Day promotion. The email's captivating visuals, Valentine's Day theme, and enticing offer engages the target audience created for this fictional company and drive them to take advantage of the promotion.
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Final E-Blast
Retail E-Blast Project
Published:

Retail E-Blast Project

Published: